Tourism stakeholders rejoice as crime drops 45 per cent in key areas
Published:Monday | March 10, 2025 | 12:06 AMGareth Davis Snr/Gleaner Writer
Tourism stakeholders are celebrating what many see as a remarkable achievement – a 45 per cent reduction in crime across the police divisions of Area One and Area Two since the start of the year, compared to the same period last year.
This significant drop – covering the parishes of St James, Trelawny, Westmoreland, Hanover, Portland, St Mary, and St Ann – is being hailed as a major victory for Jamaica’s tourism sector. The decline in crime comes as a welcome relief amid a lingering United States travel advisory that has negatively impacted the industry.
The news has renewed optimism for Jamaica’s global image, giving fresh hope for a resurgence in international arrivals and tourism revenues.
The US travel advisory, in effect for the past two years and slightly revised in July 2024, has painted a troubling picture of safety concerns, discouraging many potential visitors to Jamaica. Given that the United States is Jamaica’s largest source market, the advisory has significantly influenced travel decisions, dampening projected arrivals and earnings.
Now, with crime on a downward trend – particularly in areas responsible for over 71 per cent of Jamaica’s tourism-related business – the sector is breathing a collective sigh of relief.
“It’s no secret that the US travel advisory has hurt us,” said Paul Issa, Deputy Chairman of Couples Resort in St Mary.
“But this news that crime is trending down has to be music to the ears of every Jamaican, from all walks of life, not just those in tourism.”
Issa emphasised the sector’s vital role as the backbone of Jamaica’s economy, expressing hope that this positive trend will help rebuild the nation’s reputation internationally.
John Byles, Deputy Executive Director of Chukka Caribbean Adventures, echoed these sentiments, calling the crime reduction in Area One and Area Two a turning point.
“These areas haven’t looked this good in ages,” Byles said, noting that the improvement could strengthen the case for further easing of the US travel advisory.
“The security forces must be commended for the excellent job they have been doing. This proves what can be achieved when we unite in the fight against crime.”
Garfield Dussard, owner of Garfield’s Diving with franchises in St Mary, St Ann, and St James, also welcomed the news.
“The timing couldn’t be better for tourism,” he said. “It’s not just about tourism, but we can’t ignore that this sector is our main economic engine. If tourism falters, we all feel the impact.”
ENSURE SUSTAINABILITY
While the reduction in crime has sparked celebrations, some stakeholders are urging caution. Portland businessman Peter Hall expressed his delight at the development but warned against complacency.
“Now is not the time to take our feet off the gas,” Hall said. “We must ensure this is sustainable and not a short-lived victory. We’ve seen what’s possible – now it’s time to act. We have a golden opportunity here – let’s keep it this way.”
Colin Mills, owner of the Double V Plaza in St Ann, agreed that this moment represents a turning point for Jamaica’s tourism industry.
“As the nation works to solidify its status as a premier travel destination, this crime reduction offers a glimmer of hope for recovery and growth,” Mills said.
“With continued support from the security forces and a united front from the tourism sector, we have a real opportunity to create a safe and welcoming environment for both locals and visitors alike.”
He added: “The message is clear – Jamaica is ready to reclaim its place as a beloved travel destination and is eager to welcome the world back with open arms.”