With hundreds of students and revellers taking part in the highly anticipated 2025 UWI Carnival, Red Stripe’s Drink & Live Responsibly campaign took centre stage with a dynamic hydration initiative, reinforcing the importance of responsible alcohol consumption. The beer manufacturing company distributed over 2,000 bottles of water along the Carnival Ring Road route, providing much-needed refreshment amid the day’s heat. Here a Red Stripe Drink & Live Responsibly ambassador hands out water to eager revellers, as outstretched hands reflect the demand for hydration amid the high-energy celebrations.
