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Sam shakes up Europe - Model eyes stylish New York scene

Published:Monday | February 14, 2011 | 12:00 AM
Sam

Since walking exclusively for the Louis Vuitton show at the Paris Fashion Week last October, Saint Model Sam has been much in demand across the European continent.

Last week, she managed a blistering schedule in Paris, walking for famed couturier Julien Farnier for the super exclusive Couture Fashion Week.

This also included an eight-page editorial for D Magazine, and a three-day stint at the house of Lanvin. Since the beginning of the year, Sam has appeared for several high-profile assignments, including a presentation for the iconic Benetton brand in Milan, a photo shoot for a 10-page editorial for SMOG Magazine from Norway, and a 12-page editorial in the British Grazia magazine.

"The evolution of Sam's career is remarkable," said Deiwght Peters, Saints CEO.

"She has been very patient for this moment and it's great to see that the top level of clients are now booking her. There is a great buzz across the major fashion markets and it's timely going into the fall fashion weeks. She will be a star," Peters predicted.

Sam's stock rose sharply after walking for the Marc Jacobs' critically acclaimed spring/summer collection for the prestigious Louis Vuitton in Paris last season. Since then, agencies across the globe have been clamouring to represent her. In New York, she is represented by MUSE Models.

In London, Storm Model Management, the agency representing timeless supermodel Kate Moss and Alek Wek, has added Sam to their roster alongside another Saint star, Chantel Lee.

In Milan, the home to brands such as Versace, Dolce and Gabanna, Benetton, and Prada, Peters secured representation by no less an agency than powerhouse Why Not Models.

Sam, who hailed originally from Fletcher's Land, was discovered in Portmore during Saint International's Faces of Summer Model Search.

She later won the FashionFace Of The Caribbean and was signed to Red Models in New York.

In 2008, Trace Magazine listed her as one of the best black models in their annual best-selling issue - Black Girls Rule.

Peters revealed that major New York clients were also buzzing about Sam, who just arrived there in preparation for Mercedes Benz Fashion Week.

"It is my feedback that the most powerful casting directors have requested Sam for meetings, sending strong signals to her agents that she will be the girl most in demand for the best designers during the presentation of the fall 2011 collections at New York Fashionweek," Peters surmised.