Teamwork, key to making progress

Biggaton said that in managing Warrior King he does not operate alone. "We form a team of people. No one person can do anything," he said. Wendis 'Flava' Williams is road manager and also deejays, Mustaz Morgan does web development and graphics, Ricky and August are the clothing designers, Norman Godfrey handles the legal aspect and Tixie Donaldson is engineer. With two designers, Biggaton said "the clothes is the presentation that bring you out. Is like you have a nice car, people see you".

He then called a meeting with all the team members, including the harmony singers, at the Golf View Hotel in Mandeville, where they outlined three specific short-term objectives. One was "to get his face out there. We realise people didn't know his face, although they know his songs. Another was to establish him on the Internet as fully as possible. Another was to get a song in rotation". That last was achieved with Wanna Give You Love, within six weeks of beginning the promotion.

Since then they have been to Suriname for a single show, as well as one-off dates in the US and, in Jamaica, GT Taylor's Christmas Extravaganza and Capleton's A St Mary Mi Come From. Plus there were the trips to Europe and Australia.

He is especially happy with the way Warrior King performed in Australia. "If him continue with that, give the people that energy and get it back, nothing to hold him. Nothing, nothing, nothing," Biggaton said. "Mi think him fin' a new gear in Australia."

band

Biggaton plans annual meetings to review Warrior King's progress and chart future direction. There are also plans to form the Rootz Warrior Band to play for Warrior King.

It also makes everything above board. "As a manager to an artiste, and as an artiste yourself, the first thing is to be honest," Biggaton said. He also said "you have to know you can't have no ego when you managing an artiste, as an artiste."

It does not hurt that he admired Warrior King's music even before he met him, his favourite track being Hol' the Faith.

While Biggaton said he has no preference between being an artiste and a manager, he does not plan on taking on the management of any other artiste in the near future, although he will do bookings.

Now, Biggaton said, Warrior King is helping his career as a performer, playing a key role in his track, Whe Di Money Gone, for the 007 Label.

There are plans for a tour to Africa in December this year.

- MC