Reggae Jammin's heavenly Jerk Fish
Published:Thursday | February 23, 2012 | 12:00 AM
Reggae Jammin recently launched its Jerk Whole Fish in stores islandwide. It is conveniently packaged, pre-seasoned and ready to cook.
Imagine the famous fish spots in Jamaica readily available in your freezer:
1. Grill it 'Likkle Ochi' style
2. Fry it just like 'Hellshire Fire'
3. Steam it over by 'Port Royal'
4. Roast it 'Pon di Corna'
Consumers can capture these experiences right in their kitchen in little time!
"In keeping with the company's thrust to offer consumers innovative product concepts, Reggae Jammin sought to extend our product line to include a pre-seasoned jerk fish, offering consumers a good alternative source of protein," said Oliver Mair, marketing manager, Best Dressed Chicken.
"Reggae Jammin is known for convenience and great taste and this product will hold true to that. Customers who are looking for a healthy but less time-consuming method of preparing meals will definitely find value in our Reggae Jammin Jerk Whole Fish," added Racquel Rowe, Reggae Jammin brand manager.
PRODUCT ATTRIBUTES:
Packaging
Two fish in each pack
Vacuum packed
Each fish weighs between half to three-quarter pounds.
Convenience
Ready-to-cook: Scaled and gutted .
Microwave: Cooks from frozen in six minutes.
Oven: Cooks from frozen in 30 minutes.
Great jerk flavour: Marinated to perfection in our existing signature RJ Mild Jerk seasoning.
Easy to prepare and time-saving.
Convenient packaging.
HIGH QUALITY
Made with The Best Dressed Fish; world-class, farm-raised tilapia, cultivated in the state-of-the-art free flow ponds of Aquaculture Jamaica Limited, that has no muddy residue.
Our water quality and wholesome nutritional diet enhances it naturally mild and sweet flavour.
Produced and processed to the Jamaica Broilers standard tradition of quality.
VERSATILITY
For a Jammin Experience, the jerk fish can be cooked in a variety of ways:
Roasted, wrapped in foil, basted with butter.
Baked, stuffed with vegetables.
Pan fried and cooked in coconut milk.
Sliced and brown stewed.
Tasters Talk
The fish was delicious! I am not a fan of fresh-water fish ... but there was something in this one that was 'jammin'.
I thought the fish was well seasoned and tasted really good. So impressed was I, that I bought some at the supermarket on Saturday.
The roast fish which was very moist and tender. It was stuffed with callaloo, but just a tad too salty. I thoroughly enjoyed.
Like the seasoning, will definitely be buying the product.
I had the roast fish, it was veeeeeeerrry delicious! I liked how the callaloo just sat in the middle with all the juices. I was even tempted to lick the foil, but I remembered where I was. It was seasoned just right ... nice and spicy.
Enjoyed the grilled fish. The seasoning made it taste flavourful and delicious, not too salty, not too peppery.
Has flavour. Wasn't overpowering in taste. Good stuff.
The pepper was not overwhelming, and there was just the right amount of salt for the steamed fish. Good taste overall. Thanks.
Nothing overpowering, nice, mild yet flavourful; just the right touch of pepper. Although essentially frozen product, retains that fresh fish flavour. I liked it.
Steamed fish, delicious. However, a bit peppery.
Fish was well seasoned and tasted very good.
It's a winner. The flavour is good! Seasoned through and through, the fish is succulent and rich in moisture. This meal fits right into my regime, from the freezer to the oven. I have been bought.
The grill fish was spectacular! I was taken aback.
I sampled the fried fish and it was great.
Flavoursome, succulent and tasty. I hope that the real deal will be as delicious as the samples.
I had the steamed fish and it was good! I would eat this on a regular basis. When is the next tasting?
I tried the jerk fish stuffed with callaloo and roasted and now shamelessly admit that not only did I lick the juices from every bone, individually, but even tried to get all that good stuff that was stuck to the foil. Very mild jerk. Just the right amount of pepper, flavourful spices. Impeccably delicious!
I like it very much, especially the pepper.
The flesh had a soft texture, well seasoned and spicy. It was a bit too salt, but is still edible.
I had the jerk fish. I liked that it was not overly spicy. I could enjoy it without grabbing for water. However, it was a bit salty.
I had the steam fish. I found it to be well seasoned and good.
I had the roast fish (in the foil), and I thought it was absolutely delicious. It was very tasty. I appreciated the stuffing (callaloo), and I thought it was remarkably well done. Moist and flavourful. Note: I am not a fish lover, but I really enjoyed this one. I didn't discern any jerk flavour though.