ATI includes 'Friend and Family'

The ATI team, promoters of the super inclusive 'Seven Parties in Four Days' party series, have upped the ante by offering one free ticket for every 10 season band tickets purchased.

The 'Friend and Family Pac', as it is dubbed by the promoters, is packaged as a booklet with 11 tickets for which patrons pay $140,000, the cost of 10 tickets. The 'Friends and Family Pac' commemorates the 11th year of ATI, of friends partying, socialising and having a grand time in Negril, one of the most beautiful spots in Jamaica.

Darren Allwood, promoter of the 'Colours' party, is buoyed by the support thus far for ATI. He said: "ATI has always listened to patrons to enhance the party experience, and the A-team opted to offer this special package to show our commitment to our supporters. We know the economic constraints and think this will be welcomed by our patrons. It's all about ensuring that our supporters get more for their money in every aspect of this party experience, and we start even before they get to Negril."

Patrons with tickets will redeem armbands at the ATI Redemption Centre at Wavz Beach in Negril.

ATI kicks off this year with 'Naked' at Waves Beach today, followed by 'Pretty in Pink' at Cosmos Pink Paradise and 'Colours' at Long Bay Beach tomorrow. 'Wild Sides' is at Office of Nature and 'Stages' at UDC Field on Sunday, with 'Smudge' at Long Bay Beach, 'Officially Diagnosed' at Bourbon Beach and 'Appleton Heatwave' at Waves Beach on Monday.

Title sponsor Appleton is joined by Kirov, the vodka of ATI, Jamaica Tourist Board, Tru-Juice, Ford, Zip 103 FM and The Gleaner. Season bands can be purchased in Kingston, Mandeville, Portmore, Montego Bay and Negril, as well as select Cool Petroleum/Shell gas stations in Junction, Santa Cruz, May Pen, Ocho Rios and Manor Park.

The ATI party series website, www.atiweekend.com, names the specific outlets.