No more time4lime
Published:Sunday | February 20, 2011 | 12:00 AM
LIME Caribbean and its 13 country markets will have a new online address that simplifies its domain name.
On February 25, the telecom's website will change from www.time4lime.com to www.lime.com "to allow for easier recall and stronger brand promotion," the company said last Friday.
Email addresses will go through a similar change, but this will only affect LIME staff and not the company's customers.
"To allow for a seamless transition, emails sent to a time4lime address will automatically be forwarded to the recipient's new address for the next 12 months," the company said.
The old website will also remain available for up to a year.